“A voz do dono e o dono da voz”: o jornal O Estado de S. Paulo e a criação do ensino primário municipal na capital paulistana (1956-1960)

Abstract

This study depicts the journalistic coverage of newspaper O Estado de S. Paulo (OESP, The State of Sao Paulo) in the creation of municipal primary education in the city of São Paulo in 1956, presenting the official opinion of the publication and the way in which the newspaper elaborated its informative material in a contrary way to the measure, promoted by the mayor Wladimir Toledo Piza (1956-1957), from the Partido Trabalhista Brasileiro (Brazilian Labor Party), and that would continue in the later administration, of Adhemar de Barros (1957-1960), from the Partido Social Progressista (Social Progressive Party), opposition of the organ. Working with different sections of the newspaper, the research presents the OESP's criticism to the municipalization of education, as a way of also diverging from its political opponents and defending the maintenance of the exclusivity of state education, administered at the time by political allies of the publication. In addition, it compares the different way that other newspapers of the capital provided projection to the new proposal of education. On the basis of the theoretical reference that contextualizes the history of the Sao Paulo press and the role of journalism, it is possible to detect a coherence on the discourse of the newspaper that, throughout the decade, sought to be an advocate for public policies in the educational field, within a political tendency further described in this research. It emphasizes that the strategies and discourses in the publication aimed to develop a partisan opposition to the municipal executive leaders that would seek to undertake the new modality of education, making partial the type of journalism practiced on the municipalization