A operação de entregas porta a porta por transportadora no ramo de e-commerce

Abstract

The aim of the present study is to analyze the delivery process of goods purchased on major retail chains over the internet to final consumers, including books, toys, electronics and home appliances, by taking a close look at an outsourced company's distribution channel to meet the timeframe established between the store and the consumer. Because this service is undertaken by outsourced company LOGAN, which is a franchise of company TFO, a company that provides services exclusively to its clients, some difficulty may arise in viewing the process as a whole, which is also why it is so important for this service provider to monitor impacts in both the internal as well as external environments in order to prevent and/or minimize possible bottlenecks throughout the operation, thus maintaining the quality offered when selling their services. The methodology used to investigate such operation was the Case Study method, whereby a few sources in direct connection with the operation have been chosen for document analysis, interviews with the staff responsible for the dispatch and distribution operations and some on-site observations of their operating locations. The results showed that a successful operation for delivering e-commerce goods within the established timeframe and in perfect condition requires good strategic planning to enable the operation in terms of costs, route optimization to maximize transportation capacity, strategies to minimize any risks that may arise due to internal and external impacts on the distribution operation, as well as monitoring the entire logistics and communication system among all links involved in this chain